Your business website is like a digital business card, or a storefront. To be successful and attract more traffic, it needs to feature captivating web design, a friendly user interface, and informative content.
If you feel like your online website is currently falling short of any of these, then this essential guide is a must-read. With the five, smart web design tips in our article, you will take your corporate website to a whole new level — and reap incredible benefits.
1. Build a Smooth User Interface
A website that loads quickly, is easy and pleasant to navigate, and present all the information in a clear, concise, and compelling way is a winning website. Not only is this crucial from a user experience point of view, but it also helps you to rank higher on Google.
Why? Because Google looks at your page load time and prioritizes websites with rapid ones. Talk about a need for speed, right?
2. Personalize to the Max
Another great idea to enhance your current website is by offering your viewers plenty of customization options. Some ideas? Enabling them to activate Dark Mode, for example, or selecting different cursors to navigate across the pages.
If you operate an e-store and sell multiple products or collections, you might also want to add a fun quiz or questionnaire to help your customers choose the right products for them. Want to know more about it? Then, this service can help.
3. Leverage SEO Best Practices
If you want your website to climb up the Google search results, then it has to be optimized for SEO. This can be a complicated aspect to take care of on your own, which is why you might want to work with an external agency.
4. Incorporate a Blog
Who says that blogs and websites should live in two separate universes? Adding a blog section to your main website is actually a fantastic idea to drive more traffic.
This is because blog posts can help you to rank higher on Google search results, thus enticing more people to check out your posts first, and your main website second. Clever, right?
5. Connect With Your Social Media Channels
Last but not least, a winning website should also include links to your social media channels. If you want to boost your online presence and brand awareness, then you might as well incorporate as many assets as you can, right?
Source : https://www.apzoblog.com/5-great-web-design-tips-for-your-business-site/